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PART 2: SIRI, THE NEW MARKETER?

Alexa to dominate the voice assistants? As mentioned in my last post – voice search is here to stay and voice assistants will only continue to improve. Voice assistants will fundamentally change the way we interact with search engines into the future. For those that work in any kind of search marketing discipline, 2018 and […]

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SEO IN 2018

As 2017 comes to an end, we’re looking forward to 2018 and what developments we believe we may see in SEO over the next 12 months. 2018 will continue to see less attention given to the importance of traditional SEO practices such as high quality content creation and links, however, these two areas should still […]

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INTEGRATING SOCIAL BRAND AND PERFORMANCE DATA

With profound amounts of data being generated by Social Media each and every second, brands have become overwhelmed with the challenge of knowing what to use and how to use it. With the sheer amount of information passing through Social accounts daily, it is easy to understand why brands can struggle to leverage this data […]

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